Introducing the groundbreaking Waterbury Ocean collection, Timex has embarked on a transformative journey to revolutionize their future while embracing their illustrious heritage. With an innovative and environmentally conscious approach, Timex has breathed new life into their past. This exceptional timepiece marks a pivotal moment in the brand's history. Envisioned in partnership with #tide™, Timex's audacious vision comes to life. By ingeniously utilizing upcycled, ocean-bound plastic for the case, bracelet, and dial, Timex has embarked on a mission to conserve our planet's precious resources. This unprecedented timepiece signifies a paradigm shift in the watchmaking world. The story behind the Waterbury Ocean collection is as awe-inspiring as the timepiece itself. Plastic waste is meticulously collected from the coastlines by diligent fishermen, forming the genesis of this remarkable creation. Subsequently, through a meticulous process of washing and shredding, the discarded waste transforms into a resilient material ready to embark on an extraordinary journey to Switzerland via eco-friendly transportation. Upon reaching Switzerland, a remarkable transformation occurs as this repurposed material is skillfully fashioned into the iconic Waterbury Ocean timepiece. Every glance at the mesmerizing, marine-inspired dial will remind you of the countless stories woven within flakes of shredded material, giving this watch a one-of-a-kind allure. True to Timex's heritage, the classic Waterbury construction exemplifies the brand's dedication to craftsmanship. Rich with tradition, this timepiece pays homage to Timex's prestigious legacy in watchmaking, a testament to the brand's enduring reputation. While venturing into uncharted waters, the Waterbury Ocean collection remains steadfast in its commitment to uncompromising functionality. Expect nothing less than exceptional luminant hands and a remarkable 30 meters of water resistance. With this extraordinary timepiece by your side, you can confidently tackle any challenge that lies ahead. Come join us in forging a path towards a cleaner, greener tomorrow. The Waterbury Ocean collection invites you to be part of the movement, as we work together to create a brighter future. With Timex's unwavering dedication to sustainability, now is the time to navigate uncharted waters and make a powerful statement through your wristwear.